Retail Analytics : Collect and compare prices, reliably.
Your competitive radar.

copio analytics gives retailers and wholesalers a structured view of competitor prices, assortment, and availability — so pricing and category teams decide on data, not on guesses.

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Where time gets lost

Manual monitoring breaks at scale.

Spreadsheets, screenshots, and weekly check-ins worked for ten competitors. At 50 they don’t — and the pattern behind it stays invisible.

Where manual work stops scaling

  • Yesterday’s spreadsheet, today’s market: by the time the file is shared, half the prices have moved. Manually collected data is always behind the market.
  • Promotions you only see in hindsight: a competitor’s discount becomes obvious once the margin is gone — not before.
  • Listings without a benchmark: you see what competitors carry, but not what’s missing from your range, or what just appeared on theirs.
  • “Listed” doesn’t mean “available”: a listed price means little if the item isn’t deliverable for three weeks. Manual checks rarely catch that.
Behind the scenes

What happens between crawl and analysis.

Before data arrives analysis-ready in copio analytics, it travels a path that oraya runs end to end. Three services beyond plain crawling.

Source
Competitor web
public data
01 · Operations

Keep up with the sources

Competitor shops change their frontend, structure, and paths regularly. We adapt the crawler continuously, so collection stays uninterrupted.

02 · Import

Pull data in automatically

A scheduled pipeline moves every crawl result into our data stream as it lands — with three months of retention.

03 · Processing

Shape it to your logic

We normalize the data and apply your individual import rules — so comparisons and analyses work from day one.

Output
copio analytics
analysis-ready
Included, no extra cost: crawler maintenance, incident management, and the trigger-based automatic import. You don’t have to start anything — the pipeline runs.
Three perspectives

Three levels for one pricing question.

The right pricing question depends on the angle. copio shows the same market data at three resolutions — per article, per basket, per category.

01

Article level

Individual SKUs matched against your assigned competitor articles. You see price, minimum and maximum values, the number of sellers, and the ranking of your article. Up to five articles can sit side by side for direct price-trend comparison.

Article overview and price ranking per SKU
Filter by competitor, promotional or regular price
Price trend across up to five articles
Competitor price changes at a glance
02

Basket level

You define a basket from your own articles and see, per competitor, the percentage share of more expensive, comparable, and cheaper articles inside the basket.

Define baskets by your own logic
Price comparison per competitor at basket level
Share more expensive / comparable / cheaper in the basket
Threshold for “comparable” freely configurable
Export at basket level
03

Category level

How does your pricing stand across an entire category? A horizontal bar chart shows, for up to five competitors, what share of their articles is more expensive, comparable, or cheaper than your own price.

Up to five competitors per analysis
Share more expensive / comparable / cheaper across the category
Horizontal bar chart, sorted by competitor
Threshold for “comparable” freely configurable
Manual vs. structured

When monitoring is no longer manual work...

DimensionSpreadsheets & spot checkscopio analytics
CoverageA handful of competitors you happen to watchAdvantage: As many competitors as you need
Cost of staying currentA full-time role just to keep prices up to dateAdvantage: Fresh data without lifting a finger.
MatchingHours of comparing articles by handAdvantage: Included algorithm with manual correction available.
PromotionsWith luck, you notice them when they happen.Advantage: Patterns over time, by category and supplier
AssortmentFull assortments > 500 SKU are rarely collectable by hand.Advantage: Structured collection of the full assortment over time
AvailabilityPrices alone are work enough. Availability is out of scope.Advantage: Captured and shown for analysis in copio analytics.
Is this for you?

Where copio analytics earns its keep.

copio fits retailers and wholesalers with a real catalog and real pricing discipline. For teams that touch prices once a year, it’s nothing.

  • You sell hundreds to hundreds of thousands of SKUs online or through partner channels.
  • You compete with online players you want to monitor systematically.
  • Manual screenshots and spreadsheets no longer scale with your range.
  • You’re considering automated pricing rules — or already running them.
FAQ

Questions teams ask first.

How often is the data updated?
Crawl frequency is configurable. It depends on the scope of articles, the stability of the source shop, and how well the data can be analyzed. The deciding question is yours: daily crawling only makes sense if you also decide daily. We tune the schedule to your decision rhythm, not to a fixed interval.
How many competitors and sources can be tracked?
There is no fixed limit. Sources are configured to your brief and can be added during the contract — including international ones — as long as the data is publicly accessible.
How large can the imported catalog be?
From a few hundred articles to several hundred thousand. You import your assortment via sample import files; every view exports back out — into the BI tool, planning sheet, or rules engine you already use.
Where is the data hosted?
On EU infrastructure, operated under European data protection law. A team in Bonn builds copio analytics — the entire stack stays within the European data domain.
How does matching work?
An algorithm matches articles by SKU, GTIN, brand, and attributes. Confident matches are flagged automatically; ambiguous cases go into a manual review queue — so the system never quietly confuses a 4 mm drill bit with a 4.5 mm one.
How does copio fit with rupio pricing?
copio analytics is one of the data sources rupio pricing can use. If you want to turn competitive data into automated rules, the bridge to rupio is already there. If not, copio stands on its own as an analytics solution.
What does a demo cost?
Nothing. A first demo takes about 45 minutes and covers your specific situation — sources, articles, and the questions you can’t answer today.
Get started

Show us your assortment. We’ll show you the market.

A first demo takes about 45 minutes. We look at your setup, your sources, and the questions you can’t answer today.

We respond within one business day.

Already monitoring? Time to turn data into rules.

rupio pricing turns competitive data — including copio’s — into automated pricing rules. See where it fits.

Explore rupio pricing →